At just 22-years-old, Paul Gerard Parker (@paulparker) has achieved incredible success in online business as co-founder and Chief Marketing Officer of Project Wifi, an eCommerce management company that currently manages more than $19,000,000 in assets. However, Parker’s success was not earned single-handedly, as he is part of one of the strongest teams in the world of online business.
After studying media and marketing at California State University, San Marcos, Parker founded a social media marketing company known as Hue Digital LLC.
Parker worked tirelessly to make his company a success before using his marketing skills to build his own eCommerce business.
He began selling products on Shopify but had limited success. It wasn’t until Parker and fellow entrepreneur Andy Ta Kong started dropshipping products on Amazon that the two started to reach their full potential.
“With Shopify, you had to source products, build a website/brand, and generate traffic through paid advertising. On Amazon.com, we didn’t have to do any of that. The audience, traffic, and brand trust were already there,” said Parker. “All we had to do was tap into the data and sell products that were popular. Once we realized that, we went full force and started selling over $150K per month.”
Word of their uncanny business savvy began to spread and Parker and Ta Kong decided to partner up with eCommerce superstars, Marcello Cantu and Mohammed Shakaoat to found Project Wifi.
Project Wifi partners with Amazon business owners, helping them streamline their workflow and increase profitability in exchange for a share of their business.
The company has grown faster than its founders anticipated, currently helping manage over 55 Amazon stores, each earning between $35,000 – $115,000 per month.
As Chief Marketing Officer, Parker oversees the development, execution, and communication of Project Wifi’s marketing and branding. Parker’s marketing expertise helps create incredible value for the company, as he works relentlessly to find new ways to grow Project Wifi’s brand and optimize the user experience.
Parker believes providing an outstanding user experience is key in developing long-lasting business relationships with clients.
“The experience a customer receives from your brand is going to be the deciding factor in whether or not you succeed,” said Parker.
Parker considers himself incredibly lucky to be part of a motivated team that will stop at nothing to achieve their goals and chalks much of the company’s success up to teamwork.
“Teamwork is everything. You can feed off each other’s motivation. Finding people that understand one thing but have experience in another is key, therefore everyone has something unique to bring to the table,” said the young entrepreneur.
Parker has put in countless hours of work to help make Project Wifi a success but doesn’t mind at all. He loves seeing all his team’s hard work pay off.
Parker, at just 22 years of age has done what most people spend their entire lives trying to do. He has found a career he is passionate about and doesn’t plan on stopping any time soon.
To learn more about Parker and his entrepreneurial journey, be sure to follow him @paulparker.